Privacy Policy

Effective 9 November 2026

skuto.ai is operated by Logit AI Labs Ltd (“skuto.ai”, “we”, “us” or “our”). This Policy explains how we handle personal data when you use skuto.ai, the website that turns product photos into short video ads, including Early Learning Centre’s site (elc.skuto.ai) and skuto web (web.skuto.ai) (the “Service”). Read it together with our Terms of Service.

1. What we collect

  • Account details: your email address, your password and, if you add one, your name. We store the password only as a salted hash, never the password itself. We also keep the codes and links we email to confirm your address or reset your password until they are used or expire. skuto.ai, skuto web (web.skuto.ai) and Early Learning Centre’s site (elc.skuto.ai) have separate accounts; if you had a skuto.ai account before Early Learning Centre’s site opened, your account there is made from the same email address, name, password and Google sign-in the first time you sign in to it.
  • Google sign-in: if you choose it, Google shares your name, email address and a Google account identifier with us. We never receive your Google password.
  • What you upload and enter: product photos, the product name, and anything you add under Options, such as price, size, country, where the ad will run, product details and ideas for the ad. On Early Learning Centre’s site, also a toy’s barcode, and the descriptions of children and rooms you ask us to draw for your ads. If you scan a barcode, your camera’s picture (or the photo you choose) is read in your browser and never sent to us: only the number is.
  • Websites you give us: on skuto web, the address of the website you want an ad for. We open it in a browser on our servers, as any visitor would, and keep what we read of its public pages: screenshots, their words, the site’s logo, colours and fonts, and where its buttons and sections are.
  • What we make for you: the ad’s storyboard, images, voice-over and the finished video, and the pictures we draw of the children and rooms you describe.
  • Payments: when you buy credits or a plan, Stripe collects your card or other payment details on its own page; we never see or store them. We keep your Stripe customer ID, what you bought, your plan and your credit balance.
  • Technical information: your IP address, which we use to apply daily limits and prevent abuse, and the browser, device and timing information in our server logs.
  • How you use skuto.ai and skuto web: the pages you visit, what you click, the site that sent you, and recordings of your visits with what you type hidden. We use these to see where the Service is confusing or broken.
  • Invites: if you sign up with a friend’s invite link, we note whose link it was. They see how many friends joined with their link, not who. So that no one can invite themselves, we also keep a random ID of your browser with your account when you sign up, or open your own invite link.
  • Messages: anything you send us when you contact support or use the Feedback form, with the ad it is about if you send it from one, and the email address you leave for a reply if you aren’t signed in.

2. How we use it

  • To make your ads: your photos and details are processed by the AI providers listed below to plan, draw, voice and render the ad.
  • To run your account: signing in, “My ads”, downloads, credits and plans.
  • To send service emails: confirmation codes, password resets and “your ad is ready” messages. We don’t send marketing emails without your consent.
  • To keep the Service working and safe: daily limits, abuse prevention, security and error monitoring.
  • To improve the Service: we may review ads and the inputs used to make them to fix problems and improve quality.
  • To meet legal obligations and to establish, exercise or defend legal claims.

We do not sell your personal data or share it with others for their own marketing.

3. Legal bases

Where data-protection law requires a legal basis, we rely on:

  • Contract: to provide the Service you ask for.
  • Legitimate interests: to operate, secure and improve the Service, where your rights do not override those interests.
  • Consent: where it is required. You can withdraw it at any time.
  • Legal obligation: where the law requires us to process data.

4. Who we share it with

We share only what each provider needs to do its part:

  • Amazon Web Services: hosting, file storage and sending email.
  • Stripe: payments, plans, receipts and invoices.
  • MongoDB Atlas: our database.
  • PostHog: seeing how skuto.ai and skuto web are used, and recordings of visits with what you type hidden.
  • OpenAI: planning the ad, generating images from your photos, drawing the children and rooms you describe, reading a website’s words for its ad, and transcribing what is said in an ad for its captions.
  • BytePlus (ModelArk): generating images when our main image provider cannot.
  • RunPod: rendering the video on GPUs.
  • Kling AI: filming an ad’s scenes from its pictures and script.
  • Fish Audio: recording the voice-over from the ad’s script.
  • ElevenLabs: making the music and songs for ads that have them.
  • Google: if you choose to sign in with Google.
  • Advisers, authorities and successors: where the law requires it, to protect rights and safety, or as part of a merger, financing, reorganisation or sale of the business.

5. How long we keep it

We keep your account, your uploads and your ads for as long as your account is active or as needed to provide the Service, including so that a link to an ad keeps working. We keep records for longer where the law requires it or where needed for security, fraud prevention or legal claims. You can ask us to delete your account and your ads at any time by emailing support@skuto.ai.

6. Browser storage and cookies

We don’t use advertising cookies. On skuto.ai and skuto web, PostHog keeps a random ID in a cookie and in your browser’s storage, so that it counts your visits as one visitor’s. We also store these in your browser: your sign-in session, a random browser ID that links ads you made before signing in to your account, a second random browser ID that stays when you log out (for invites, above), a friend’s invite code if you opened their link (for 30 days, or until you sign in), the ad you are currently making, and whether you keep the side menu collapsed. Clearing your browser’s data for skuto.ai removes them.

7. International transfers

We and our providers may process data outside the country where you live. Where required, we rely on recognised safeguards, such as contractual protections, for those transfers.

8. Security

We protect personal data with reasonable technical and organisational measures, including hashed passwords, encrypted connections and restricted access. No system is completely secure, so we cannot guarantee absolute security.

9. Your rights

Depending on where you live, you may have the right to access, correct, delete or receive a copy of your personal data, to restrict or object to its processing, to withdraw consent, and to complain to a data-protection authority. To use these rights, email support@skuto.ai. We may need to confirm your identity first.

10. Children

The Service is not for anyone under 18. If you believe a child has given us personal data, contact us and we will delete it.

11. Changes

We may update this Policy as the Service or the law changes. We will post the new version here with a new effective date, and tell you by email or in the Service if a change is significant.

12. Contact

For questions or privacy requests, contact:

Logit AI Labs Ltd
Commercial Licence Number: CL9601
Innovation Hub, Level 1
Dubai International Financial Centre
Dubai, United Arab Emirates
support@skuto.ai